Holy shite, VMworld no more the independent virtualization event?
By Tarry Singh at 29 May, 2009, 1:04 pm
With the blogosphere getting all mad about VMware’s attempt to make it a solo show where groupies and fanbois will go and hug each other and competitors will grope in the dark outside, VMware surely pulled some muscle and a lot of negative response from its trusted bloggers, some who also spent their precious time writing yet another book on how to manage VMware Virtual Infrastructure [Well , I am sure they did it for money, I sure hope they did anyways]
So before you get lost in another story/angle and on the off-tangent path we just want to focus on VMware’s pre-anti-competitive show and what intrigues me is this:
Reasons to wonder
- Is VMware scared that it will be screwed by big and heavy lifters from both Oracle and Microsoft?
- Is VMware disappointed that it got less love at other events?
- Is VMware shaking up the blogosphere to get attention and get more folks on board- wonder how though? but some crazy mind-manipulation scheme to make you love to go to Frisco because VMware was playing a “bad girl”? I don’t know.
- VMworld just has been working on some new tradeshow tactics where it plans to hold all partners and vendors at gun point and force them to either buy or sell their product during the trade show. Hey, its a crazy world we live in , right?
OK, so some of my assumptions, except the first one, are a bit far fetched [I hope] and it’d be a shame to see this “independent” event go down as a private event. In the long run it will turn into a private event but VMware must realize, no matter how hard it wants to beleive, its NOT APPLE. Even Apple is going to CES [at least this year].
Angry, disgruntled software giants
They [Oracle, Microsoft, others] have a strong reason to try to gate-crash the party with stuff that will make VMworld a less successful show. VMware and EMC folks have been taking shots at both Oracle and Microsoft lately and it has been pissing off the folks at both the software giants.Maybe something will brew up soon and we’ll find out ourselves at Frisco.
Bottom line is you cannot go around telling the biggest software companies that they are bunch of crooks and are way too expensive. You get into trouble and the kind of trouble you wouldn’t be able to get out of. There are some rules and ou must play the game together. VMware is not wrong/incorrect about things it says, its just how it says. That does create a big problem when trying to cooperate with the same players.
VMworld is a good event and we are all in favor of meeting complemetors and vendors. We also love to have fun and meet our peers. VMware did clarify its statement, but will it be enough?
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Trackbacks & Pingbacks
- Pingback by RTFM Education » Blog Archive » VMworld Exhibitor T&C - Storm in a proverbial teacup? on May 30, 2009 @ 6:30 am
Contrary to popular opinion writers of technical books - VMware or other wise do not make a huge amount money. About 95% of my incomes from delivering training course - and no being an author does not lead to more gigs. The motivation to write first comes from just the pleasure of writing the book itself - and sense of achievement at the end. The post-production process of proof-reading and meeting the requirements from various publish is actually a round of headaches and hoop-jumping. No criticism of publishers by the way, but just the way its is. As with IT compliance, publishing compliance is some what tiresome. The second reason to write is a little less tangible and that is to build reputation amongst ones peers.
I’m a bit out of the loop on this so called loss of indepence for VMworld… as I understand there’s some tiny clause in the contract for exhibitors which allows VMware to chuck an exhibitor out for unsporting behavior. I think that’s mainly a warning to Microsoft and others - that last years behavior in Vegas wasn’t “cricket” as we say in the UK. No vendor wants to put on an expensive event, to then have competitor take a dump on the solution exchange floor….
“Bottom line is you cannot go around telling the biggest software companies that they are bunch of crooks and are way too expensive.”
But you should if it is true, and sometimes it is. *shrug*
A really interesting green computer technology I found is Userful Multiplier. It’s where multiple people can use the same computer at the same time each with their own monitor, mouse and keyboard. This saves a lot of electricity and e-waste. A company called Userful recently set a virtualization world record by delivering over 350,000 virtual desktops to schools in Brazil. They have a free 2-user version for home use too. Check it out: userful.com